20 Major Logo Redesigns by Big Brands in 2025

A logo redesign is often the first step in revitalizing a brand’s visual identity. Logos are powerful tools that communicate a brand’s values, vision, and personality. But over time, even the most iconic logos can lose their impact. That’s when companies turn to logo redesigns to stay relevant in a fast-evolving market.

Modern logos breathe new life into a brand, aligning it with current trends and shifting consumer expectations. For example, 67% of consumers say they are more likely to buy from a brand with a well-designed logo. Whether it’s a subtle tweak or a major transformation, the logo evolution of famous brands logos shows how crucial it is to adapt. 88% of consumers make decisions based on the visual appeal of logos.

The best logo design services can help businesses craft memorable, versatile, and visually striking logos. 75% of consumers recognize a brand by its logo alone.

A logo redesign isn’t just about freshening up your look—it’s a strategic move that signals change. For brands, a logo redesign can indicate growth, a shift in values, or the need to stay relevant in a competitive market. With the right logo design services, companies invest in a visual overhaul to connect with modern audiences and appeal to evolving preferences. Logo evolution of famous brands often aligns with a broader brand transformation, such as a new mission or market strategy. A modern logo enhances brand recognition while creating a fresh identity that resonates across various platforms and demographics.

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In 2025, the trend of logo redesigns is heavily influenced by the need for simplicity and adaptability. Brands are embracing cleaner, more modern logos that stand out across various platforms, from mobile screens to billboards. These streamlined logos are memorable, versatile, and timeless, avoiding clutter and complexity. A minimalist approach ensures that logos are functional, consistent, and easily recognizable in a fast-paced, digital-first world. Logo evolution of famous brands like Apple and Twitter proves that a modernized design enhances brand recall and visibility. At MasterRV Designers, we offer visual brand identity design services that create logos reflecting your brand’s growth and vision.

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Logo redesigns don’t need to be intimidating. Let’s explore some of the most impressive creative overhauls that brands have made recently—sure to inspire your next major update!

Why they changed: Uber updated their logo to represent their transition from a ride-hailing app to a broader transportation platform. The new design is more modern and versatile across various media.

What we like: The logo is sleek and adaptable, giving Uber a visual identity that aligns with its evolving brand mission.

Why they changed: Spotify simplified its logo to improve scalability across digital and physical mediums, enhancing visibility on mobile screens and ads.

What we like: The streamlined design is clean and modern, with improved brand recognition across platforms.

Why they changed: Instagram’s redesign aimed to enhance clarity and make the logo more relevant to its growing brand in the digital-first world.

What we like: The new logo is bold, minimal, and instantly recognizable, improving user experience on all screen sizes.

Why they changed: Mastercard simplified its logo to reflect its evolution into a more digital and modern payment system.

What we like: The simplified logo is clean and timeless, better reflecting its role in the digital economy.

Why they changed: Airbnb revamped its logo to reflect a more personal, welcoming, and inclusive brand. The new logo symbolizes belonging and connection.

What we like: The redesign feels fresh and inviting, which perfectly aligns with Airbnb’s evolving brand values.

Why they changed: Pepsi revamped its logo to create a fresher, modern feel while keeping its iconic color scheme. The design aligns with the shift to a more digital-focused brand.

What we like: The new logo’s clean, geometric shape enhances recognition, and it stands out effectively in digital environments, making it more versatile.

Why they changed: Domino’s updated its logo to modernize the brand while simplifying the design to make it more scalable across digital platforms.

What we like: The clean, bold new design focuses on simplicity, making it easy to identify even in small digital spaces, like mobile apps.

Why they changed: Coca-Cola updated its logo to maintain relevance in a more digital-focused world. The refresh aims to emphasize sustainability and connect with younger, more eco-conscious consumers. 

What we like: The updated logo retains its iconic red color but with a sleeker, more modern feel. It’s a bold yet minimalistic approach that enhances the brand’s presence in the digital space while staying true to Coca-Cola’s classic image.

Why they changed: Google made their logo more dynamic and adaptive to a multi-device world. The font and color scheme were simplified for improved clarity on small mobile screens.

What we like: The new design feels fresh and modern, and it adapts effortlessly across various digital touchpoints, reinforcing its user-centric approach.

Why they changed: Burger King’s logo was redesigned to embrace a nostalgic vibe while simplifying the elements for better online visibility.

What we like: The updated logo strikes the perfect balance between tradition and modernity, successfully appealing to both loyal fans and new customers.

Why they changed: Subway’s logo was revamped to align with the modern minimalist trends, while still paying homage to the brand’s long history.

What we like: The streamlined design focuses on cleaner lines and more straightforward branding, making the logo more memorable and adaptable for the digital age.

Why they changed: Microsoft modernized its logo to reflect a shift towards digital and cloud-based solutions. The new logo aims for greater simplicity and versatility across platforms.

What we like: The simplified design enhances readability and adaptability, making it easier for Microsoft’s brand to stay recognizable in an ever-changing digital world.

Why they changed: Dunkin’ dropped the “Donuts” from its logo to emphasize its broader menu and brand evolution toward a coffee-first image.

What we like: The bold, modernized logo is more in tune with Dunkin’s coffee-focused offering, simplifying the brand for clarity and modern appeal.

Why they changed: Walmart updated its logo to look more modern and to better align with its online retail strategy. The new design is streamlined and digital-friendly.

What we like: The simplified, geometric logo is clean, modern, and ensures strong brand recognition across digital devices and store signage.

Why they changed: BMW refreshed its logo to align with its new, more innovative electric vehicle line-up and modern values, presenting a more minimalist and forward-looking design.

What we like: The modern logo reflects both the company’s rich heritage and its future direction, making it adaptable to both traditional and digital branding strategies.

Why they changed: Starbucks updated its logo to simplify the design and eliminate text, focusing purely on the iconic mermaid symbol for a more global and modern look.

What we like: The logo feels more sophisticated and streamlined, making it easy to recognize anywhere in the world, especially on digital platforms.

Why they changed: Nike made subtle tweaks to its logo to align with its commitment to sustainability and inclusivity. The refreshed logo focuses on simplifying elements for better adaptability across various digital and physical platforms, reflecting Nike’s evolving brand philosophy.

What we like: Nike’s new logo is clean and instantly recognizable, retaining its famous “Swoosh” while refining it for a more contemporary look.

Why they changed: Volkswagen refreshed its logo to create a more modern, flat design, reflecting its transition to electric vehicles and the future of the automotive industry.

What we like: The simplified, minimalist logo looks fresh and future-forward, aligning perfectly with Volkswagen’s ambition to be more innovative and eco-friendly.

Why they changed: Dropbox went for a logo overhaul to make it more aligned with its digital-first approach. The new logo reflects the simplicity of its design, aiming for a modern, refreshed look.

What we like: The clean, modern logo is much more scalable and flexible, perfectly suited for digital-first branding and user interface across mobile apps.

Why they changed: Toyota revamped its logo to reflect the brand’s future focus on innovation and technology while maintaining the core principles of trust and quality.

What we like: The refreshed design feels sleek and contemporary, making it adaptable to digital spaces while preserving Toyota’s legacy of reliability and progress.

Logo Redesigns are crucial for staying relevant in a competitive market. MasterRV’s Logo Design Services ensure your brand gets the modern logo it deserves. Whether you need a complete overhaul or a refined update, MasterRV specializes in Visual Brand Identity Design to align your logo with current trends. Trust us for the best logo design services—we make it seamless for your brand’s evolution.

Rebranding isn’t just about a new look—it’s about staying relevant in a world that’s constantly evolving. If your logo feels outdated or isn’t cutting through the noise anymore, it’s time for a change. But don’t stress, you’re not alone. Every big brand has gone through this, and they’ve come out stronger on the other side. Whether it’s a subtle refresh or a complete overhaul, a new logo can reignite your brand’s energy and appeal to the audiences you care about. Ready to make that shift? Let MasterRV Designers help guide you through it with a logo that speaks volumes.

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